How do you get more people moving? And how can we make sports more sustainable?
At Innofest, we believe the answers to those questions aren’t found in a meeting room, but out in the real world — on the field, among the crowd, and in the places where things truly happen.
That’s why next year, together with Sportinnovator and Regieorgaan SIA, we’ll be testing during the 2026 Hockey World Cup an international sporting event where innovation quite literally gets moving. Here, teams from universities of applied sciences, students, and SMEs will have the opportunity to put their innovative ideas to the test in the dynamic setting of a world-class tournament. From smart sports apps and exercising in the rain to sustainable changing ponchos each year, multiple projects explore how their innovations perform in real-life environments, with real users.

